| Sony KLV - 37S550A

37 inch S550A Series BRAVIA LCD TV

The 37" (94cm) S550A Series BRAVIA LCD TV is the result of a perfect union between style and performance. Incorporated into the TV are useful and innovative features that allow you to truly enjoy your television viewing experience

• BRAVIA Engine™ 3
• Live Colour™
• Intelligent Picture
• MPEG Noise Reduction
• BRAVIA Sync
• FM Radio

BRAVIA Engine 3
The revolutionary BRAVIA Engine 3 uses a new high definition video processor that reproduces images with impressive depth, vibrant colours with true-to-life tones, and high-definition images with amazing clarity. With the BRAVIA Engine 3, you can now enjoy clear and vibrant images in finer detail from both SD and HD sources.

Live Colour
Live Colour™ can reproduce colours more vividly with an image processor that uses an algorithm specially developed by Sony. You can even adjust colour vividness for optimal image quality with four different options available. With Live Colour™, you'll be able to experience the power of vivid colours and impressive pictures with finer colour tuning.


RM 3,099